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WELCOME > HYBRID EXTRA > HYBRIDE EVENTS

 OUR EXCLUSIVE CONCEPT

HYBRID EXTRA

Virtual trade show appearance at a physical international trade fair

without a physical booth​​​​​​​​

Central idea


 

Your company will participate in the physical trade show virtually. We will replace your physical booth with a virtual one on our platform. It can be easily accessed via a QR code. While visitors and exhibitors can meet on-site to showcase products, have conversations, and make new contacts, the event is simultaneously broadcast online. This allows for a global reach and participation that is independent of time and location.

 

 


Typical Elements of a Hybrid Trade Show
 

PHYSICAL BOOTH

A traditional exhibition booth where visitors can interact directly with products and staff.

 


VIRTUAL BOOTH

A digital twin of the physical booth that can be visited online and offers interactive elements such as product presentations, videos, and chat functions.

 


LIVE STREAMING

Broadcasting of presentations, discussions, and other events from the physical trade show into the digital space.

 


ON-DEMAND CONTENT

Recordings of events that can be accessed after the trade show.

 


NETWORKING PLATFORMS

Digital tools that enable visitors to network online and schedule appointments.
 

Advantages of Hybrid Trade Shows



EXTENDED REACH

The digital component allows companies to reach a global audience.

 


FLEXIBILITY

Visitors can attend the trade show both on-site and online, depending on their individual preferences and schedules.

 


COST OPTIMIZATION

Hybrid trade shows allow for a more efficient use of resources and can be more cost-effective than purely on-site events.

 


SUSTAINABILITY

By reducing travel, hybrid trade shows contribute to sustainability.

 


ADDED VALUE FOR VISITORS

Visitors gain access to a variety of content and can specifically inform themselves about products and services.


Hybrid trade shows offer the best of both worlds.

By seamlessly blending physical and digital elements, these events provide a unique and engaging experience for all participants.

Attendees can connect with exhibitors face-to-face, while also enjoying the convenience and global reach of online platforms.

This innovative format offers a flexible and cost-effective solution for businesses looking to expand their reach and build lasting relationships.

*A typical hybrid trade show combines physical and virtual elements so that while visitors and exhibitors can meet on-site to showcase products, have discussions and make new contacts, the event is simultaneously broadcast online.

An on-site exhibition stand is a prerequisite.

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MainHall-Escalator

Behind the scenes

We rely on the interplay of various technologies for the technical implementation of our hybrid model to ensure a seamless experience for both physical and virtual participants.

Interactive Elements

CHATBOTS 

Answer questions and provide support.

 

VIRTUAL AVATARS

Enable interaction between visitors and exhibitors in the virtual world.

 

PRODUCT CONFIGURATORS

Allow visitors to virtually customize and configure products.

Cloud Infrastructure

SCALABILITY

Provides the necessary computing power to serve a large number of users simultaneously.

 

DATA MANAGEMENT

Stores and processes the large volumes of data generated by hybrid trade fairs.

 

NETWORK TECHNOLOGY

Stable Connections: Ensures reliable transmission of video and audio data.

Security: Protects participant data from unauthorized access.

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